Building a New Nigeria Through
Purposeful Citizens & Moral Rebirth
The Peace, Unity, Restoration, and Prosperity (PURP) Global Foundation is a registered non-governmental movement driving systemic mindset change, moral re-armament, and civic leadership across Nigeria.
Our Vision
To see a rebuilt, prosperous, and cohesive Nigeria where every citizen embodies integrity, patriotic responsibility, and moral excellence, establishing Nigeria as an economic and moral beacon for the African continent.
Our Mission
To mobilize 1,000,000 active citizens and emerging leaders through value-based education, grassroots townhalls, youth leadership masterclasses, and syndicated family media broadcasts that re-engineer national consciousness.
The 30-Year Transformation Roadmap
Mindsets and cultural institutions evolve over generations. Here is our phased national blueprint:
Awakening & Mindset Rebirth
Focusing on the Rebuilding Nigeria 360 campaign across all 774 Local Government Areas, youth incubators in universities, and restoring foundational family values via Today's Parent.
Institutional Re-Armament
Infusing ethical, highly trained PURP fellows and alumni into civil service, corporate governance, and community leadership structures.
Continental Prosperity & Legacy
Achieving a self-reliant, peaceful, and globally competitive Nigeria serving as the moral and economic powerhouse of Africa.
Jeffrey Olu Abidoye
Founder & President, PURP Global Foundation
Principal Consultant • Host, Today's Parent
A Life Dedicated to National Orientation & Family Values
Jeffrey Olu Abidoye is a seasoned consultant, social architect, and media producer who has dedicated over two decades to civic enlightenment and values re-engineering across Nigeria and West Africa.
As the creator and executive host of the syndicated television and radio broadcast "Today's Parent", he has reached millions of homes, advocating that a nation's socio-economic destiny is fundamentally decided at the dinner table and through the moral orientation of the family.
Through PURP and the RBN360 movement, Jeffrey is mobilizing a cross-generational coalition with key national institutions — including the National Orientation Agency (NOA) — to cultivate ethical citizenship.
Core Leadership Conviction:
"You cannot legislate national righteousness into existence. Transformation happens when a critical mass of ordinary citizens take responsibility for their immediate circle of influence."
Collaborating for Sustainable Impact
We work hand-in-hand with federal agencies, educational hubs, and media networks.
National Orientation Agency (NOA)
Strategic national partnership driving the RBN360 campaign across all 774 LGAs.
National Broadcast Networks
Syndicating values-based parenting and leadership programming on television and radio.
State Volunteer Secretariats
Grassroots youth networks and campus ambassador chapters across the federation.